Ajexa iMarketing Blog

Ajexa 3 Community Preview

2008-03-22T01:21:00.001-07:00

Ajexa is proud to present Ajexa 3.0

Whats in Ajexa 3.0

Built on SugarCRM 5.0
Ajexa is ported to SugarCRM 5.0 which is the latest version of Sugar.
Newsletter Wizard
Easily create newsletter and bulk mail to your list.
Easy wizard
Additional HTML email templates
Upload your own HTML template
New Channel : DirectMail
Create personalized direct mails
HTML merged files created
RSS / Atom Feed Syndicaton *
Create and manage RSS (or Atom) feeds for your enterprise
Publish content as part of a campaign
RSS1.0, RSS2.0, Atom1.0 standard support
Task Activity log
Each task in the campaign has an activity list log
Easier tracking
Easy list creation by Mass Update
Select all records and add to the list
'View Online Version' for emails
Ability to put a link in HTML emails for opening it as a web page

Excited? See it yourself. Login to Ajexa 3.0 demo

Demo: http://www.ajexalist.com/ajexa30demo/
User: will
Password: will

Please let us know your feedback.

Note: Ajexa 3.0 community edition will be released in few weeks. If you want to get Ajexa 3.0 prior to that, please contact us.

* Available only in Ajexa Enterprise

Ajexa Desk
www.ajexa.com

Ajexa for SugarCRM 5

2008-02-28T18:41:00.000-08:00

Migration of Ajexa to SugarCRM 5 platform is in the roadmap for next release. Ajexa portal will be migrated to Sugar5 and a module will be provided for existing Sugar5 users.

There are few database changes in Sugar5 and also the HTML WYSIWYG is changed in Sugar5.

Ajexa Desk
www.ajexa.com

Ajexa WIKI Documentation

2007-12-03T08:29:00.001-08:00

Ajexa has a new documentation WIKI website now at
http://wiki.ajexa.com

Ajexa 2.1.0 Released

2007-12-03T08:27:00.000-08:00

Ajexa iMarketing 2.1.0 is released with many new features and enhancements along with bug fixes. Download it from http://sourceforge.net/projects/ajexa/

New and Enhanced Features in 2.1.0

You can schedule Send Document and Manual Tasks to a future time or for an elapsed period. Ideal for 'Drip Email Marketing' kind of workflows.

Email Bounces are handled now automatically. The prospect is marked with 'Invalid Email' field when bounced.

Tracking of anonymous webpage visitor added. A new prospect with first name and last name as 'anonymous' will be created automatically (once) and the activities are associated with that prospect.

You can recur Send document and Manual tasks now. Helpful for sending newsletter on a weekly or monthly basis.

Email open / Email bounce / Tracker link click events are available for the Campaign Workflow for process automation.

Grabbing of text from HTML email to Text email added. It is easy to get the Text email done now.

Image support in HTML emails. You may insert an image from Document module or specify an absolute URL.

Server Diagnostics - Refresh button added.

Color highlighting for custom task script editor.

Report - Refresh button added .

Fixed Bugs in 2.1.0

Campaign id associated with converted lads for secondary linking.

Converted lead gets all fields of original prospect.

'deleted' DB field added in all beans.

Tracker URL if not absolute does not work. (Need to begin with http://)

Automatic lead conversion does not convert all fields

Hibernate Error- Found two representations of same collection - Survey

Ajexa Desk
www.ajexa.com

AjexaList - Self Service Email and Web Marketing Service OnDemand From Ajexa

2007-10-30T10:49:00.000-07:00

Ajexa proudly presents AjexaList, easy email and web marketing service for marketing users and web site owners. AjexaList is an on demand hosted service and there is no software to install or configure.

Signup for a FREE account and try it out yourself.

Please visit www.ajexalist.com to signup and to know more about AjexaList.

Regards
Ajexa Team
www.ajexa.com

Ajexa Marketing Automation Goes Open Source with GPL v3

2007-08-05T20:04:00.000-07:00

http://www.i-newswire.com/pr114564.html

SugarCRM module hosted at SugarForge

2007-08-02T19:40:00.000-07:00

Ajexa SugarCRM module is now hosted at SugarForge.

Please visit Ajexa SugarForge Project.

Ajexa Desk
www.ajexa.com

Ajexa 2.0.0 Released

2007-08-02T19:35:00.000-07:00

Ajexa Open Source 2.0 is now released.

You may download the latest package from SourceForge

Expecting your feedback on the exciting new release.

Ajexa Desk
www.ajexa.com

Ajexa Open Source 2.0 Coming Soon

2007-07-24T19:39:00.000-07:00

We are happy to announce that Ajexa Open Source 2.0 iMarketing Automation is getting finalized and will be released soon.

You can expect the following in Ajexa 2.0:

New Campaign Dashboard which shows targetted, opened, visited etc across all campaigns
New Professional Email creation workflow
Professional Email Templates for NewsLetter, Invitation etc
Easy web form creation workflow
Advanced HTML editor with 'Smart Blocks' for inserting forms, unsubscribe etc
Bug fixes in Ajexa Portal
Reworked Ajexa Server for stability
Ability to stop a running Ajexa Campaign
Improved Diagnostics

Regards
Ajexa Desk
www.ajexa.com

SugarCRM Module Released

2007-07-01T21:31:00.000-07:00

Ajexa iMarketing Portal is available as a SugarCRM module now. This will enable existing SugarCRM users to extend their Campaign execution capabilities and leverage Ajexa.

The module is available for download at : http://sourceforge.net/project/showfiles.php?group_id=197758

SugarCRM needs to be installed and running for making use of this module. You need to be a SugarCRM administrator to install the module. Use 'Module Installer' in 'Admin' page to install and manage the module.

Ajexa Desk
www.ajexa.com

Administration Guide Published

2007-06-25T11:16:00.001-07:00

Ajexa iMarketing Administration Guide is available now at http://www.ajexa.com/docs.php. Please make use of it.

Ajexa Desk
www.ajexa.com

Ajexa Open Source

2007-06-23T11:15:00.000-07:00

Ajexa iMarketing is now made available to the open source community. The complete Ajexa portal and Server platform source code and compiled binary is open to the community.

The motivation behind making Ajexa open source is to get valuable developer community support to improve the Ajexa in many ways. Also this provides a way for our users to easily extend or customize the solution as needed and does not have any locking with any vendor.

Ajexa already runs on Open Source stack (Linux, PHP, MySQL, Tomcat, SugarCRM). Since the software itself is open now, it will be the most cost effective Open Source Marketing Automation Software available today.

Please visit Ajexa Community web page for more details.

Ajexa Desk
www.ajexa.com

Mobile Marketing - A New Medium to Target

2007-05-29T20:22:00.000-07:00

Mobile allows a brand or content provider to target subscribers with anytime, anywhere marketing. A consumer's mobile device is always on and always connected. That means always available. Brands can now access consumers when they're at home, at work, in the car, traveling, and so on. These consumers are in complete control of their mobile experience. When they choose to be engaged, they're more likely to want to buy. When integrated into a cross-media marketing communications campaign, mobile provides consumers with a flexible new medium to target.

For the non-mobile savvy, however, the terms and perceived complexity of the industry appear daunting. With abbreviations like "SMS," "PSMS," "WAP," and "MMS" and terms such as "mobile video" and "mobile advertising," how does a brand begin to launch a mobile marketing campaign? In fact, it's very simple. The key terms:

SMS (short message service): This is often referred to as "text" or "text messaging." It's the ability to send text-based messages person to person (P2P); from person to application, such as a voting application (P2A); or application to person, as with an acknowledgement or information (A2P).

PSMS (premium SMS): Premium means the service user will be charged an incremental fee instead of the basic text charge. The transaction usually involves participation in a program, purchase of a ring tone or wallpaper, or something similar.

WAP (wireless application protocol): WAP is simply the wireless Web. When you access an Internet session on your mobile device, you access via a WAP session.

MMS (multimedia messaging service): Ever taken pictures with your phone and sent them to friends or emailed them? That's MMS.

Mobile video: It's exactly what it sounds like: watching TV, music videos, commercials, and so on from your mobile device.

Mobile advertising: Like Internet or TV advertising initiatives, this is the ability to offer a call to action or brand banner within the mobile application, whether it's mobile Web (WAP), text messaging (SMS), pictures (MMS), or video.

Google Analytics for Marketing Emails and Landing Pages

2007-05-19T22:57:00.000-07:00

If you are running an email marketing campaign, Google Analytics can help you know more about the contact activities like how many opened your email and from which country they are from.

The marketing automation software you are using may be having this reporting capability but still may not be as exhaustive as Google Analytics. Google Analytics is a FREE service from Google and all you need is a gmail login to setup your own analytics page.

It can be used in landing web pages and lead registration pages also. A code snippet need to be put in the email as well as the web page to enable the analytics.

The GeoAnalytics (overlay of contact activities across the globe) is a beautiful feature of Google Analytics and can hep you understand who is visiting your web pages an who is opening your emails.

An easier way to accomplish this is to put the snippet in the HTML template (usually marketing tools support HTML template for emails) so that every time you send out an email you don't need to bother about the code snippet and it will be automatically part of the final email you send.

Ajexa uses HTML templates for both emails as well as web pages or forms. All you need to do is create an HTML template using your favorite HTML editor like FrontPage or DreamWeaver (or even notepad if you are HTML literate!) and just before the ending BODY tag, insert the analytics code snippet provided by Google and upload the HTML template to the Ajexa server. Later use this template for HTML emails as well as web pages and you are done.

To know more about Google Analytics or to setup one now, visit www.google.com/analytics
To know more about Ajexa iMarketing visit www.ajexa.com

Ajexa Desk
www.ajexa.com

Ajexa News Blog Launched

2007-05-19T21:00:00.000-07:00

Ajexa proudly presents a News and Resources Blog to keep everyone updated about the happenings with Ajexa as well as to provide tips on Ajexa.

A warm welcome to every one!

Ajexa Desk
www.ajexa.com